VROOM!

A multimedia exploration of a unique immersive outdoor cinema experience

Highlighting a selection of short films from the National Film Board (NFB) collection, as well as the 80s cult classic Ghostbusters, the experience used special effects and multimedia content to add a touch of magic to the traditional drive-in experience. Participants were invited to come dressed in costume, and to stop by the Vroom-O-Maton, an interactive photo booth that placed cars and visitors right into the scene, and gave them a shareable souvenir.